DESCRIPTION
This toolkit is focused on the point at which we actually ask the customer for a price increase. None of the strategic value of a pricing recommendation matters unless we take action with the customer. There are several tools and approaches that could make the increase more successful.
This presentation has 63 slides, covering the following sections:
• Pricing action overall issues &obstacles
• Pricing action Maturity Model
• key pricing action tools, including:
• recommended price movement
• internal &external messaging
• account rep training
• tracking scorecard
• incentive and rewards
• List of deliverables (supported by 10+ templates embedded in the presentation)
• Roles of project team
• Project work plan
See also "Pricing Strategy Workshop"
See also "Spare Parts Pricing Strategy"
See also "Solutions Pricing Workshop"
See also "Best Practices in Price Increase Execution"
See also "Best Practices in Direct Material Procurement"
The Pricing Strategy Implementation Toolkit also includes a comprehensive Pricing Action Maturity Model, which outlines the progression from basic to superior pricing practices. This model helps organizations identify their current maturity level and provides clear steps to advance their pricing capabilities. The toolkit emphasizes the importance of defined roles and responsibilities, metrics and rewards, and standardized pricing procedures to ensure a structured approach to pricing actions.
In addition, the toolkit offers detailed guidance on Pricing Action Deliverables, such as recommended external messaging, account rep training, and changes to metrics and incentives. It includes practical tools like a tracking scorecard and a recommended price movement summary, enabling organizations to monitor and evaluate the effectiveness of their pricing strategies. By integrating these deliverables into their pricing processes, companies can achieve more consistent and profitable pricing outcomes.
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Source: Best Practices in Pricing Strategy, Product Strategy PowerPoint Slides: Pricing Strategy Implementation Toolkit PowerPoint (PPT) Presentation, Documents & Files
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Pricing Strategy Toolkit
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Pricing Strategy Product Launch Strategy Product Strategy Product Adoption Strategy Development Cyber Security Consumer Behavior Psychology Behavioral Economics Positioning Product Lifecycle Maturity Model Workshops Mobile Strategy Digital Transformation Business Transformation Customer Experience PMI Chief Strategy Officer Consulting Frameworks Strategy Deployment & Execution Porter's Five Forces Growth Strategy Business Case Example Financial Modeling Business Case Development B2B
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